In the automotive industry, freight cars and passenger cars have been dominant in the automotive market. In recent years, with the development of economy, the market demand for special purpose vehicles has increased year by year. What factors affect the market development of special purpose vehicles? Let's analyze it today.

 

1. Impact of relevant policies

 

In recent years, the state has intensively issued and implemented a series of policies and measures to standardize and guide the investment and access management, optimize the transportation environment, improve product management and promote new energy special vehicles, which have had a positive impact on the special vehicle market, such as the measures for the administration of road motor vehicle production enterprises and product access, and the measures for speeding up the development of road vehicles Opinions on the transformation and upgrading of the freight industry to promote high-quality development, safety technical conditions for motor vehicle operation, safety management measures for road transport of dangerous goods, etc.

 

2. Flexible mixed production line meets individual needs

 

Special purpose vehicle production is labor-intensive, low degree of automation, and due to a wide range of products, it is difficult to achieve multiple products in one production line. Under the background of industry quality improvement, efficiency enhancement and integration of intelligent manufacturing and traditional manufacturing, the new generation of special purpose vehicle manufacturing enterprises realize flexible mixed line production of multiple models through the production form of module work Island, break the concept of traditional assembly line, and use limited modules to meet the personalized needs of customers.

 

3. New media embraces traditional manufacturing

 

In the era of mobile Internet, the way enterprises locate their target customers has become more challenging. Tiktok is expanding from traditional offline meetings to online promotion, and gradually to the media and new media (such as Kwai Yin, fast hands, etc.). Enterprise sales channels are not only through distributors, Direct stores and other modes, but also through the new media platform. It can be predicted that traditional enterprises will gradually complete the integration with new media, derive more service modes, improve industrial efficiency and adapt to market demand.

 

4. Transformation from manufacturing enterprises to service enterprises

 

In the new market changes, traditional enterprises are facing more market challenges. From the trend of world economic development, more and more production industries are changing from providing products to providing products and services, and then to providing service solutions. Service has become an important direction of the development of the manufacturing industry. The manufacturing industry presents a "service-oriented" development trend, and the competition in the special purpose vehicle industry is fierce Strong, the new enterprise joining speed is far higher than the industry demand growth speed, do enterprise transformation and upgrading is urgent.

 

Then, under the influence of various factors, the development of special vehicles will tend to be intelligent, lightweight, Internet of things and other aspects, which will also bring a more favorable impact on China's economic development.